THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY
This paper proposes an investigation of the retail managers ’ attitudes on the relationship between information and innovation, and the operation of this relationship in the retail industry businesses. Our approach in this article is that the future of the retail indu...
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| Format: | Article |
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Transilvania University Press
2018-06-01
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| Series: | Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences |
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| Online Access: | http://webbut.unitbv.ro/Bulletin/Series%20V/2018/BULETIN%20I%20PDF/02_BALASESCU-S.pdf |
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doaj-4464302debf84927888294d9de26e4cb2020-11-25T00:40:26ZengTransilvania University PressBulletin of the Transilvania University of Brasov. Series V : Economic Sciences2065-21942018-06-0111601524THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRYSimona BALASESCU0Transilvania University of BrasovThis paper proposes an investigation of the retail managers ’ attitudes on the relationship between information and innovation, and the operation of this relationship in the retail industry businesses. Our approach in this article is that the future of the retail industry will be undoubtedly configured by the mix of information and communication technologies with the social, economic and legislative issues, a context in which retail companies will become more competitive and will generate more value for the consumer.http://webbut.unitbv.ro/Bulletin/Series%20V/2018/BULETIN%20I%20PDF/02_BALASESCU-S.pdfretailinformationinnovationinformational system |
| collection |
DOAJ |
| language |
English |
| format |
Article |
| sources |
DOAJ |
| author |
Simona BALASESCU |
| spellingShingle |
Simona BALASESCU THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences retail information innovation informational system |
| author_facet |
Simona BALASESCU |
| author_sort |
Simona BALASESCU |
| title |
THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY |
| title_short |
THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY |
| title_full |
THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY |
| title_fullStr |
THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY |
| title_full_unstemmed |
THE ADOPTION OF INNOVATION IN THE RETAIL INDUSTRY |
| title_sort |
adoption of innovation in the retail industry |
| publisher |
Transilvania University Press |
| series |
Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences |
| issn |
2065-2194 |
| publishDate |
2018-06-01 |
| description |
This paper proposes an investigation of the retail managers
’ attitudes on the relationship between information and innovation, and the operation of this relationship in the retail industry businesses. Our approach in this article is that the future of the retail industry will be undoubtedly configured by the mix of information and communication technologies with the social, economic and legislative issues, a context in
which retail companies will become more competitive and will generate more value for the consumer. |
| topic |
retail information innovation informational system |
| url |
http://webbut.unitbv.ro/Bulletin/Series%20V/2018/BULETIN%20I%20PDF/02_BALASESCU-S.pdf |
| work_keys_str_mv |
AT simonabalasescu theadoptionofinnovationintheretailindustry AT simonabalasescu adoptionofinnovationintheretailindustry |
| _version_ |
1725290220249677824 |