Oltenia – Micro-destination of Cultural and Medical Spa Tourism
A region, in order to express its viability as tourism destination, has to emphasize not only its defining elements, but also the activities from the recreative, curative or cultural field in which it has specialized in (processed after Cocean et al., 2002, pp. 297-298). This involves several stages...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
General Association of Economists from Romania
2011-12-01
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| Series: | Theoretical and Applied Economics |
| Subjects: | |
| Online Access: |
http://store.ectap.ro/articole/668.pdf
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| Summary: | A region, in order to express its viability as tourism
destination, has to emphasize not only its defining elements, but also the
activities from the recreative, curative or cultural field in which it has
specialized in (processed after Cocean et al., 2002, pp. 297-298). This
involves several stages, organically linked in a planned framework, with the
establishment of the specific objectives and strategies, not only at micro and
meso, but also at macro level, beginning with “the study of the motivational
demand, of the resources, in terms of their functionality in tourism and their
profitability in exploitation” (Erdeli, Gheorghilaş, 2006, pp. 288-289).
The authors intend, based on these considerations, to reveal the
elements of regional brand, with the identification of those functions or
types of tourism (recreative, curative and/or cultural) which are specific
to the region of Oltenia, that is “still unseen and unknown”. |
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| ISSN: | 1841-8678 1844-0029 |