Investigating the Relative Performance of Bricks-and-Mortar, Clicks-and-Mortar, and Pure-Click Firms in Taiwan
The study compares the relative performance among bricks-and-mortar, clicks-and-mortar, and pure-click firms. The research model was tested in the Taiwan service industry using a Taiwan Economic Journal dataset of 1448 firms. Using regression analysis, the study provides empirical evidence that clic...
Main Authors: | Irene Y.L. Chen, Yi-Shun Wang, Bo-Ruei Li |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2021-03-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/13/6/3516 |
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