CLASSICAL STRATEGIES OF TRANSNATIONAL COMPANIES FROM EMERGING COUNTRIES
The analysis of strategies adopted in the last 10-15 years by companies in emerging countries that have managed to reach the status of global companies, enables us to appreciate that, in a first stage, emerging companies have followed the "normal" principles of corporate strategies that ha...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Nicolae Titulescu University Publishing House
2011-04-01
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Series: | Challenges of the Knowledge Society |
Subjects: | |
Online Access: | http://cks.univnt.ro/uploads/cks_2011_articles/index.php?dir=02_economy%2F&download=cks_2011_economy_art_046.pdf |