Fear appeals to promote better health behaviors: an investigation of potential mediators
Background: Fear appeals are widely used in health communication, despite conflicting views on their effectiveness. Unresolved issues include possible mediation mechanisms and the effect of defensive reactions aimed at controlling a perceived danger. Methods: The present study compared the impact of...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2021-01-01
|
| Series: | Health Psychology and Behavioral Medicine |
| Subjects: | |
| Online Access: | http://dx.doi.org/10.1080/21642850.2021.1947290 |