Manipulation of social consciousness in the process of communication
The results of the study of the principles of management technology of the behavior of people in its modern understanding, in order to provide such behavior, which is absolutely necessary to the owners of the means of manipulation, are presented in the article. It is shown that the hidden effect...
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| Format: | Article |
| Language: | English |
| Published: |
Kamianets-Podilskyi National Ivan Ohiienko University, National Academy of Educational Sciences of Ukraine, G.S.Kostiuk Institute of Psychology
2018-02-01
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| Series: | Проблеми сучасної психології |
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| Online Access: | http://journals.uran.ua/index.php/2227-6246/article/view/156516/155928 |
| Summary: | The results of the study of the principles of management technology of the behavior of people in its modern understanding, in
order to provide such behavior, which is absolutely necessary to the owners
of the means of manipulation, are presented in the article.
It is shown that the hidden effect which must be unnoticed by the
object of manipulation lays in the basis of all types of manipulation. The
success of manipulation is guaranteed when manipulated person believes
that what is happening is natural and inevitable. If the attempt of manipulation is being exposed and the disclosure becomes too much known, the action is usually curtailed, since the disclosed fact of such attempt condemns
the manipulator to failure. The main purpose is hidden more carefully, so
that even the disclosure of the fact of an attempt to manipulate would not
lead to revealing true intentions.
The study of domestic and foreign scholars, who considered manipulation as a component of power technology, and not just an influence on the
behavior of a friend or partner, is presented herein. Since manipulation of
social consciousness has become a technology, there are professionals who
master this technology (or its specific characteristics). The system of training of personal, scientific researches, scientific and popular science literature have appeared.
It is suggested to get acquainted with the most common basic types
of manipulators. The attention is paid to forms of informational violence,
namely: physical (high-volume music, radiation); physiological (negative
effect from the combination of colors, 25th frame); psychological (fear, disorders, negative information) and the latest technologies that increase the
danger of informational violence, through which exponential development
of the risk and vulnerability of our civilization takes place.
Thus, it is concluded that the used technologies of manipulation are
based particularly on the general methods of psychological influence. The
preventive methods of manipulation of social and mass consciousness are the integral part of the professional activities of a practical psychologist in
the implementation of psycho-corrective influence in general. The protection against information becomes more relevant rather than the protection
of the information itself. |
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| ISSN: | 2227-6246 2663-6956 |