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The Brazilian telemarketing sector (information, assistance, sells activities by phone, with the use of new information technologies) is old and new at the same time. Based on extensive field studies (observation and interviewing), this article pretends to question some of the dimensions which contr...

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Bibliographic Details
Main Author: Isabel Georges
Format: Article
Language:fra
Published: Université Paris 3 2005-01-01
Series:Cahiers des Amériques Latines
Subjects:
Online Access:http://journals.openedition.org/cal/7931
Description
Summary:The Brazilian telemarketing sector (information, assistance, sells activities by phone, with the use of new information technologies) is old and new at the same time. Based on extensive field studies (observation and interviewing), this article pretends to question some of the dimensions which contribute to structure the sector at the moment of his creation, such as the careers of the employees.
ISSN:1141-7161
2268-4247