Harnessing the power of social networks for branding hotel services: evidence from the Egyptian hotel sector

Bibliographic Details
Main Author: Mohamed A. Nassar
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2012-07-01
Series:Innovative Marketing
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/4627/im_en_2012_02_Nassar.pdf