Behavioural involvement in avitourism: An international case study.
Despite the rapid growth of avitourism (birding tourism) globally, the international market potential of avitourism in Africa, with its remarkable birdlife, is not yet being utilised to its full potential. The purpose of the research reported in this article was to explore the behavioural involveme...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
AfricaJournals
2016-02-01
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Series: | African Journal of Hospitality, Tourism and Leisure |
Subjects: | |
Online Access: | http://www.ajhtl.com/uploads/7/1/6/3/7163688/2016_article_8_vol_5__2_.pdf |