Communication and PR in crisis situations
Nowadays, more than ever, society is a genuine environment for conducting organizational identity and image. Organizational identity proves to be a central element of the activities and organizational strategies. However, organizations can not hide behind images and brands of its own portfolio. If t...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
General Association of Economists from Romania
2016-09-01
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| Series: | Theoretical and Applied Economics |
| Subjects: | |
| Online Access: |
http://store.ectap.ro/articole/1220.pdf
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