Impact of a Mediating Role of Repurchase Intentions on Customer Retention
Research in the area of packaged tour services, provided by the national and foreign tour operators has concentrated on mutual relationships among tourist-perceived service quality, satisfaction and repurchase intentions. However, little research in this domain has been done to explain the impact of...
Main Authors: | Milan Ambrož, Branko Lotrič |
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Format: | Article |
Language: | English |
Published: |
University of Zagreb, Faculty of Transport and Traffic Sciences
2009-09-01
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Series: | Promet (Zagreb) |
Online Access: | http://www.fpz.unizg.hr/traffic/index.php/PROMTT/article/view/249 |
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