The role of customer satisfaction and maintenance culture in the sustainability of hospitality industries in Umuahia North and South local government area of Abia State, Nigeria.
This study investigates the role of customer satisfaction and maintenance culture in the sustainability of hospitality establishments in Umuahia North and South LGAs. The study was guided by six objectives and six research questions. The research adopted a survey research design The data generated w...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
AfricaJournals
2016-01-01
|
Series: | African Journal of Hospitality, Tourism and Leisure |
Subjects: | |
Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_4_vol_5__1__2016.pdf |
Summary: | This study investigates the role of customer satisfaction and maintenance culture in the sustainability of hospitality establishments in Umuahia North and South LGAs. The study was guided by six objectives and six research questions. The research adopted a survey research design The data generated was analyzed using simple frequency percentage and mean. The study revealed that the following variable was shown to have a positive impact on customer satisfaction namely high quality service, and the main negative impact identified by the respondents was the lack of staff training. Recommendation have been made that will improve the situation considerably, based on the findings of this study. |
---|---|
ISSN: | 2223-814X |