DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Inve...
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doaj-3b36a624778546e18ede195c95f2e0992021-07-28T21:12:39ZrusNaukaModernizaciâ, Innovaciâ, Razvitie2079-46652411-796X2016-11-0132(10)101106453DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITIONA. A. Vartanyan0Moscow Technical University of Management Systems (MTUSI)This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Investigated in the article are factors and components of successful sales. Using the business matrix and pyramid, a new promising and consumer-directed approach to choosing the organization’s marketing activity directions is developed. The industrial enterprise component notion is defined along with the component’s main elements. A list of enterprise management and investment priority tasks is made.https://www.mir-nayka.com/jour/article/view/457enterprisesystem approachpyramidmatrix managementcustomerssales factors and componentstask prioritiesvision of the enterprise headenterprise missionmarketing activities |
collection |
DOAJ |
language |
Russian |
format |
Article |
sources |
DOAJ |
author |
A. A. Vartanyan |
spellingShingle |
A. A. Vartanyan DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION Modernizaciâ, Innovaciâ, Razvitie enterprise system approach pyramid matrix management customers sales factors and components task priorities vision of the enterprise head enterprise mission marketing activities |
author_facet |
A. A. Vartanyan |
author_sort |
A. A. Vartanyan |
title |
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION |
title_short |
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION |
title_full |
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION |
title_fullStr |
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION |
title_full_unstemmed |
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION |
title_sort |
determination of industrial enterprise management priority tasks and assessment of its condition |
publisher |
Nauka |
series |
Modernizaciâ, Innovaciâ, Razvitie |
issn |
2079-4665 2411-796X |
publishDate |
2016-11-01 |
description |
This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Investigated in the article are factors and components of successful sales. Using the business matrix and pyramid, a new promising and consumer-directed approach to choosing the organization’s marketing activity directions is developed. The industrial enterprise component notion is defined along with the component’s main elements. A list of enterprise management and investment priority tasks is made. |
topic |
enterprise system approach pyramid matrix management customers sales factors and components task priorities vision of the enterprise head enterprise mission marketing activities |
url |
https://www.mir-nayka.com/jour/article/view/457 |
work_keys_str_mv |
AT aavartanyan determinationofindustrialenterprisemanagementprioritytasksandassessmentofitscondition |
_version_ |
1721262121669361664 |