DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION

This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Inve...

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Main Author: A. A. Vartanyan
Format: Article
Language:Russian
Published: Nauka 2016-11-01
Series:Modernizaciâ, Innovaciâ, Razvitie
Subjects:
Online Access:https://www.mir-nayka.com/jour/article/view/457
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spelling doaj-3b36a624778546e18ede195c95f2e0992021-07-28T21:12:39ZrusNaukaModernizaciâ, Innovaciâ, Razvitie2079-46652411-796X2016-11-0132(10)101106453DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITIONA. A. Vartanyan0Moscow Technical University of Management Systems (MTUSI)This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Investigated in the article are factors and components of successful sales. Using the business matrix and pyramid, a new promising and consumer-directed approach to choosing the organization’s marketing activity directions is developed. The industrial enterprise component notion is defined along with the component’s main elements. A list of enterprise management and investment priority tasks is made.https://www.mir-nayka.com/jour/article/view/457enterprisesystem approachpyramidmatrix managementcustomerssales factors and componentstask prioritiesvision of the enterprise headenterprise missionmarketing activities
collection DOAJ
language Russian
format Article
sources DOAJ
author A. A. Vartanyan
spellingShingle A. A. Vartanyan
DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
Modernizaciâ, Innovaciâ, Razvitie
enterprise
system approach
pyramid
matrix management
customers
sales factors and components
task priorities
vision of the enterprise head
enterprise mission
marketing activities
author_facet A. A. Vartanyan
author_sort A. A. Vartanyan
title DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
title_short DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
title_full DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
title_fullStr DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
title_full_unstemmed DETERMINATION OF INDUSTRIAL ENTERPRISE MANAGEMENT PRIORITY TASKS AND ASSESSMENT OF ITS CONDITION
title_sort determination of industrial enterprise management priority tasks and assessment of its condition
publisher Nauka
series Modernizaciâ, Innovaciâ, Razvitie
issn 2079-4665
2411-796X
publishDate 2016-11-01
description This paper presents a new systematic approach to identifying main pyramid projections of business for main consumers of company’s products and services. Pyramid and matrix business concepts are introduced through which the consumers may assess the state of business of any industrial enterprise. Investigated in the article are factors and components of successful sales. Using the business matrix and pyramid, a new promising and consumer-directed approach to choosing the organization’s marketing activity directions is developed. The industrial enterprise component notion is defined along with the component’s main elements. A list of enterprise management and investment priority tasks is made.
topic enterprise
system approach
pyramid
matrix management
customers
sales factors and components
task priorities
vision of the enterprise head
enterprise mission
marketing activities
url https://www.mir-nayka.com/jour/article/view/457
work_keys_str_mv AT aavartanyan determinationofindustrialenterprisemanagementprioritytasksandassessmentofitscondition
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