Insights of School Head About Marketing Education Services Through Digital Media

This study mainly focuses on the insights of a private school’s head pertaining to the use of digital media in educational marketing. The qualitative research paradigm was chosen for this study and in depth phenomenological interview was conducted from a head of a private school. Two themes were ext...

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Bibliographic Details
Main Author: Samer Iqbal
Format: Article
Language:English
Published: Institute of Business Management 2016-06-01
Series:Journal of Education and Educational Development
Subjects:
Online Access:http://journals.iobmresearch.com/index.php/JEED/article/view/711/158