Factors Influencing Customer Satisfaction and E-Loyalty: Online Shopping Environment among the Young Adults
<em>According to Internet World Stats (2012) about 60.7% of the total population in Malaysia uses the Internet and about more than 11 million people out of that number are young adults. From business and marketing perspectives, according to Nelson (2012), satisfied customers tend to share thei...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Management National University of Political Studies and Public Administration
2014-12-01
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| Series: | Management Dynamics in the Knowledge Economy |
| Online Access: | http://www.managementdynamics.ro/index.php/journal/article/view/71 |