Attitudes of Consumers from Subotica toward Advertising through Sport among the Question how often Consumers purchase Sporting Goods
This research was aimed at gaining relevant knowledge about the attitudes of Subotica consumers toward advertising through sport among the question how often consumers purchase sporting goods. The sample included 168 students from Chemical, Biotechnology and Medicine Department in Subotica, divided...
Main Authors: | Bojan Masanovic, Georgi Georgiev, Natasa Sekulic |
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Format: | Article |
Language: | English |
Published: |
University of Montenegro, Faculty for Sport and Physical Education, Montenegrin Sports Academy
2018-07-01
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Series: | Journal of Anthropology of Sport and Physical Education |
Subjects: | |
Online Access: | http://www.jaspe.ac.me/clanci/JASPE_July_2018_Masanovic_99-104.pdf |
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