Latest trends and directions of development of crowdfunding

• Main Author: Joanna Pieniążek
• Format: Article
• Language: English
• Published: The Institute of Aviation 2014-09-01
• Series: Marketing of Scientific and Research Organisations
• Subjects: crowdfunding; e-commerce; franchising; locavesting; pre-selling platforms
• Online Access: http://minib.pl/en/latest-trends-and-directions-of-development-of-crowdfunding/

The article discusses the latest trends and directions of development of crowdfunding on selected examples of English-language websites.The scope of work includes topics such as aggregates of crowdfunding sites, local investing, franchise, pre-sales platforms, open source sites and leveraging the competitive advantages of e-commerce platforms which offer product crowdfunding. This article aims to discuss the latest trends and directions of crowdfunding, assess their usefulness and the chances of popularising the ideas presented. The article provides an overview of the literature on the subject and an analysis of the selected sites, comparison sites and crowdfunding search engines.