INTEGRATION OF DATABASE INTO BUSINESS PROCESS TO SUPPORT IMPLEMENTATION OF CUSTOMER RELATIONSHIP MANAGEMENT: CASE STUDY IN PT TDI

Information now is an important element to every growing industry in the world. In order to keep up with other competitors, endless improvements in optimizing overall efficiency are needed. There still exist barriers that separate departments in PT. XYZ and cause limitation to the information sharin...

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Bibliographic Details
Main Author: Tanty Octavia
Format: Article
Language:English
Published: Bina Nusantara University 2013-05-01
Series:CommIT Journal
Online Access:https://journal.binus.ac.id/index.php/commit/article/view/577