O uso estratégico de recursos e capacidades no setor hoteleiro: o caso Ritz Porto Alegre
This paper tries to elucidate how the Ritz Hotel in Porto Alegre (Brazil) compete successfully with its resources and capabilities within the range of the chosen strategy. The research is qualitative, descriptive with semi‑structured interviews and non‑participant observation. All the employees and...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Instituto de Investigación Social y Turismo
2014-01-01
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Series: | PASOS Revista de Turismo y Patrimonio Cultural |
Online Access: | http://www.redalyc.org/articulo.oa?id=88130205011 |