Functional Potential of Irony in Modern Media Discourse
The article draws attention to the need for research of ironic discursive strategies in the modern media discourse: manipulative and effective, expressive and appellative, evaluative and axiological, etc. Our observations show that the irony has become one of the means of influencing the addressee&a...
Main Author: | |
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Format: | Article |
Language: | Russian |
Published: |
Publishing House Discourse-P
2018-04-01
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Series: | Дискурс Пи |
Subjects: | |
Online Access: |
http://madipi.ru/images/discourse-pi/32-33/articles/04_44-49.pdf |
Summary: | The article draws attention to the need for research of ironic discursive strategies in the modern media discourse: manipulative and effective, expressive and appellative, evaluative and axiological, etc. Our observations show that the irony has become one of the means of influencing the addressee's mind. |
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ISSN: | 1817-9568 |