A Three-Stage method for Data Text Mining: Using UGC in Business Intelligence Analysis

The global development of the Internet, which has enabled the analysis of large amounts of data and the services linked to their use, has led companies to modify their business strategies in search of new ways to increase marketing productivity and profitability. Many strategies are based on busines...

Full description

Bibliographic Details
Main Authors: Jose Ramon Saura, Dag R Bennett
Format: Article
Language:English
Published: MDPI AG 2019-04-01
Series:Symmetry
Subjects:
Online Access:https://www.mdpi.com/2073-8994/11/4/519

Similar Items