APPRECIATION OF SOCIAL MEDIA BY TOURIST ACCOMMODATION OWNERS IN GREECE
The primary aim of this paper is to examine the use of social media by managers in the field of tourism, especially in small and medium-sized businesses in Greece. An explanatory quantitative survey has been applied to collect, process and analyze primary data using questionnaires answered by 302 to...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura Universităţii din Oradea
2021-06-01
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| Series: | Geo Journal of Tourism and Geosites |
| Subjects: | |
| Online Access: | http://gtg.webhost.uoradea.ro/PDF/GTG-2spl-2021/gtg.362spl15-697.pdf |