Tourist Behavior Pattern Mining Model Based on Context
Personalized travel experience and service of tourist has been a hot topic research in the tourism service supply chain. In this paper, we take the context into consideration and propose an analyzed method to the tourist based on the context: firstly, we analyze the context which influences the tour...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Hindawi Limited
2013-01-01
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| Series: | Discrete Dynamics in Nature and Society |
| Online Access: | http://dx.doi.org/10.1155/2013/108062 |
| Summary: | Personalized travel experience and service of tourist has been a hot topic research in the tourism service supply chain. In this paper, we take the context into consideration and propose an analyzed method to the tourist based on the context: firstly, we analyze the context which influences the tourist behavior patterns, select the main context factors, and construct the tourist behavior pattern model based on it; then, we calculate the interest degree of the tourist behavior pattern and mine out the rules with high interest degree with the association rule algorithm; we can make some recommendations to the tourist with better personalized travelling experience and services. At last, we make an experiment to show the feasibility and effectiveness of our method. |
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| ISSN: | 1026-0226 1607-887X |