Explanatory factors of preferences for domestically-produced versus American-made fiction series

Fiction series broadcasted by TV channels can be domestically-produced or foreign-made. The former may contribute to the definition of a TV channel’s corporate identity. The latter, usually US-made, series tend to have widely recognized quality standards and offer a reasonable guarantee of high audi...

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Bibliographic Details
Main Authors: Patricia Diego, Cristina Etayo
Format: Article
Language:English
Published: Universidad de Navarra 2013-01-01
Series:Communication & Society (Formerly Comunicación y Sociedad)
Subjects:
Online Access:https://revistas.unav.edu/index.php/communication-and-society/article/view/36152