The effectiveness of using 3D programs to express the reality of the form in TV commercial advertising

Introduction Recently, there has been a tremendous development in the field of TV commercial advertising, forcing specialists to break out of the traditional style of implementation. The field of advertising has been influenced by some intellectual and technical changes. Digital programs, especially...

Full description

Bibliographic Details
Main Author: Heba Fayed
Format: Article
Language:Arabic
Published: Arab Association for Islamic Civilization and Art 2019-07-01
Series:Journal of Architecture, Art & Humanistic Science
Subjects:
Online Access:https://mjaf.journals.ekb.eg/article_33586.html