Building Corporate Reputation through Sustainable Entrepreneurship: The Mediating Effect of Ethical Behavior

Building Corporate Reputation through Sustainable Entrepreneurship: The Mediating Effect of Ethical Behavior

This article investigates how a management approach based on sustainable entrepreneurship can positively affect corporate reputation. The analysis showed that this effect is enhanced by the mediating effect of good governance based on ethical behavior. The empirical study was conducted using data fo...

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Bibliographic Details
Main Authors: Mª del Mar Ramos-González, Mercedes Rubio-Andrés, Miguel Ángel Sastre-Castillo
Format: Article
Language:English
Published: MDPI AG 2017-09-01
Series:Sustainability
Subjects:
corporate reputation
sustainable entrepreneurship
ethical behavior
good governance
PLS-SEM
Online Access:https://www.mdpi.com/2071-1050/9/9/1663

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