CLUSTER ANALYSIS OF VOIVODSHIPS IN REGARD TO SOCIAL MEDIA USAGE IN ENTERPRISES AT THE BACKGROUND OF EU STATES
The aim of this work is to assess the development of voivodships in terms of social media usage in enterprises with the use of the clustering method. In the theoretical part of the work the rationale of the research study (significance of social media in business activities of post-industrial enterp...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
Publishing House of Rzeszow University of Technology
2019-03-01
|
Series: | Modern Management Review |
Subjects: | |
Online Access: | http://doi.prz.edu.pl/pl/pdf/zim/381 |