EMPIRICAL ANALYSIS OF SEASONALITY PATTERNS IN TOURISM

• Main Author: Biljana Petrevska
• Format: Article
• Language: English
• Published: KD Mapro 2013-04-01
• Series: Journal of Process Management. New Technologies
• Subjects: Tourism demand; Gini coefficient; Seasonality; Tourism Development
• Online Access: http://www.japmnt.com/images/Volume%201/Issue%202/EMPIRICAL%20ANALYSIS%20OF%20SEASONALITY%20PATTERNS%20IN%20TOURISM.pdf

The paper makes an attempt empirically to investigate the presence of seasonality patterns in tourism. For that purpose, the case of Macedonia is elaborated by introducing data referring tourist arrivals for the period 1992- 2012. The analysis is based upon employment of the Gini coefficient, as one of the most commonly applied indicators for measuring and expressing inequalities caused by temporary disorders. The computed data reject the research hypothesis and highlights new facts regarding seasonality in tourism demand in Macedonia. Namely, the outcomes point to conclusion of absence of seasonality i.e. tourism flow concentration is not significant to tourism development. Hence, this study underlines that the up-to-date modest tourism results must not be addressed to seasonality as strong and limiting factor for tourism development in Macedonia, since there is no such.