Les industries créatives à l’heure de la numérisation : une approche par les alliances en R&D dans les industries du multimédia

• Main Author: Aziz MOULINE
• Format: Article
• Language: fra
• Published: Association de Recherche en Technologies de l’Information et de la Communication 2019-04-01
• Series: Tic & Société
• Subjects: multimedia industries; resources and skills; complementary assets
• Online Access: http://journals.openedition.org/ticetsociete/900

The aim of this article is to analyse, both theoretically and empirically, the R&D alliance stakes in creative industries which is that of multimedia: how are the boundaries of firms being redefined in R&D? How can one acquire complementary skills and with whom should one cooperate? What partnership strategies are to be put in place?The empirical analysis is based on a database composed of 223 R&D alliances realized by 188 firms between 1995 and 2005. An analysis applied to the 54 characteristics of these 223 R&D alliances (year, geographical zone of the firms, sector of the alliance, the sector of origin of the firms…) has lead to the identification of a number of types, that are organized by ascending hierarchical classification. The results obtained are analysed with reference literature on R&D alliances in economics.