Business strategy and dominant economic theories under critics.
In this essay, the author analyses, or more precisely “deconstructs” the essence of thinking about “strategy” and the overall governance of “US type” organizations/dominant neoliberal economic thinking, predominating the current both academic management and applied economics scene. By drawing on a s...
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| Format: | Article |
| Language: | English |
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Universidad del Rosario
2013-11-01
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| Series: | Universidad y Empresa |
| Online Access: | http://revistas.urosario.edu.co/index.php/empresa/article/view/2739 |
| Summary: | In this essay, the author analyses, or more precisely “deconstructs” the essence of thinking about “strategy” and the overall governance of “US type” organizations/dominant neoliberal economic thinking, predominating the current both academic management and applied economics scene. By drawing on a simultaneously historical, heuristic, epistemological, and methodological reading of the dominant work and system on this subject, which he refers to as “Porterism”, the author presents a resolutely critical review of the full range theories of managerial “strategy” as well as those of the most notable author in the field, namely, Michael Porter. |
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| ISSN: | 0124-4639 2145-4558 |