Using the Metaphor of the Sailship Success within a Functional Analysis of a Fintech Company

The author describes the application of the transactional analysis model of Sailship Success (Hay, 2017) within a functional analysis case study in a Fintech company based in Bulgaria but with locations in several other countries. Details are given of the way in which the consultancy project was es...

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Bibliographic Details
Main Author: Vladislav Yordanov
Format: Article
Language:English
Published: International Centre For Transactional Analysis Qualifications 2020-12-01
Series:International Journal of Transactional Analysis Research
Subjects:
Online Access:https://www.ijtarp.org/article/view/21184