Empathic media and advertising: Industry, policy, legal and citizen perspectives (the case for intimacy)

Drawing on interviews with people from the advertising and technology industry, legal experts and policy makers, this paper assesses the rise of emotion detection in digital out-of-home advertising, a practice that often involves facial coding of emotional expressions in public spaces. Having briefl...

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Bibliographic Details
Main Author: Andrew McStay
Format: Article
Language:English
Published: SAGE Publishing 2016-11-01
Series:Big Data & Society
Online Access:https://doi.org/10.1177/2053951716666868