O leitor como agente comunicacional no processo de produção e divulgação de informações em rede social

• Main Author: Reinaldo Carneiro
• Format: Article
• Language: Portuguese
• Published: Universidade Federal do Tocantins 2018-02-01
• Series: Porto das Letras
• Online Access: https://sistemas.uft.edu.br/periodicos/index.php/portodasletras/article/view/4645
• ISSN: 2448-0819; 2448-0819

Abstract: The objective of this study is to reflect on the actions of the reader in an era in which the interaction generated by information disseminated in social network nourish this universe where the reader is obliged to make multiple readings and still check the source of the information when the channel or space (website, portal) is not known to much of these readers. As a consequence of this excess information and the capacity to be a reproducer and retransmitter of information and discourses, the reader becomes a communicational agent (SALGADO, 2005). The identity of the reader, therefore, is formed from his direct participation in the information dissemination process, since today he can also, through blog, website or portal, create his own informational space or for subjective and send an article for a portal that works in a decentralized way in relation to the production of content. Two portals were researched in the Policy Department: G1 and Blasting News Brasil with the purpose of verifying the form, content, calls, statements until their repercussion in social network to verify the positions of the reader in said processes. The content conveyed by the two portals is the same in the categories institutions / entities and themes, differing in the category of people / politicians. The results point to different forms of content production and distribution, and to the relationship between information and opinion.