IMPLEMENTASI TEXT MINING UNTUK ADVERTISING DENGAN MENGGUNAKAN METODE K-MEANS CLUSTERING PADA DATA TWEETS GOJEK INDONESIA
ABSTRACT In determining advertising, businesses use social media to find out the responses of their followers. Gojek Indonesia is one of the company in Indonesia who uses Twitter social media as a means to do advertising. The purpose of this research is to find out the type of tweet content that is...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Islamic University of Indragiri
2020-09-01
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Series: | Sistemasi: Jurnal Sistem Informasi |
Online Access: | http://sistemasi.ftik.unisi.ac.id/index.php/stmsi/article/view/924 |