Coopetition Effect Determinants: Competitor’s Size, Geographical Scope, Market and Technological Positions
Background and Goal: The article is aimed at conducting an empirical analysis of the value and significance of coopetitors’ attributes thanks to which coopetition, which is a combination of cooperation and competition between competitors, generates a substantial corporate profit. Four major competit...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2015-12-01
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Series: | Organizacija |
Subjects: | |
Online Access: | http://www.degruyter.com/view/j/orga.2015.48.issue-4/orga-2015-0019/orga-2015-0019.xml?format=INT |