STRATEGIC APPROACH OF COMPANIES IN REPUBLIC OF MACEDONIA FOR THE IMPLEMENTATION OF E-MARKETING
E-marketing strategy is part of an e-marketing plan that points out the necessary activities and resources to achieve the set goals. The marketing strategy is basically a way of directing and adjusting the activities to the target market. In order to achieve the best results by companies, it is ne...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Academica Brâncuşi
2018-08-01
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| Series: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
| Subjects: | |
| Online Access: | http://www.utgjiu.ro/revista/ec/pdf/2018-04/02_markoski.pdf |