Business Model Discovery by Technology Entrepreneurs
Value creation and value capture are central to technology entrepreneurship. The ways in which a particular firm creates and captures value are the foundation of that firm's business model, which is an explanation of how the business delivers value to a set of customers at attractive profits. D...
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| Format: | Article |
| Language: | English |
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Carleton University
2012-04-01
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| Series: | Technology Innovation Management Review |
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| Online Access: | http://timreview.ca/sites/default/files/article_PDF/Muegge_TIMReview_April2012.pdf |