Methodical approaches to the analysis of sociocultural factors of international business development

The paper deals with the issue of existing methodological approaches to the analysis of socio-cultural factors in the development of international business. The relevance of the study definded by the fact that the international business, going beyond national boundaries, faced with the need to adapt...

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Bibliographic Details
Main Author: Iuliia Pankova
Format: Article
Language:English
Published: V. N. Karazin Kharkiv National University 2017-12-01
Series:Вісник Харківського національного університету імені В.Н. Каразіна: Серія Міжнародні відносини, економіка, країнознавство, туризм
Online Access:https://periodicals.karazin.ua/irtb/article/view/10011/9535