Precursors of Images and Modalities of the Sensitive

• Main Author: Kati Eliana Caetano Kati Eliana Caetano
• Format: Article
• Language: English
• Published: Pontíficia Universidade Católica de São Paulo 2008-05-01
• Series: Galáxia
• Subjects: jornais; revistas; estratégias sensíveis; imagem
• Online Access: https://revistas.pucsp.br/galaxia/article/view/1495

Precursors of Images and Modalities of the Sensitive — Adopting the idea, examined in multiple occurrences and several perspectives, that the human interactions are established under the dominance of the sensitive discourses of the contemporaneous societies, the text proposes to investigate their different levels of manifestation and pertinence of the analysis. From the “text-enunciate” (verbal and non-verbal articulation), going through the cultural object, as an inscription device, configured in a particular practice, the ratiocination extends to the approach of the strategic situations of communication and to the forms of life which integrate them. this proposal can range different modalities of the discourse, but here it is restrict to the study of some print media — newspapers and magazines — nevertheless, they are neither isolated nor single examples, in the context of current dialogue of media.