CONSUMER BEHAVIOR VIEW FROM THREE DIFFERENT THEORIES
In this paper, the subject is discussed from neoclassical concepts that explain consumer behavior by a utility function, taking into account budgetary constraints that determine it, as consumer behavior as revealed preferences are based on the transitivity also addresses variables to explain consume...
Main Author: | Iván Salvador Romero A. |
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Format: | Article |
Language: | Spanish |
Published: |
Fundación Unamuno
2014-11-01
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Series: | Revista Negotium |
Subjects: | |
Online Access: | http://ojs.revistanegotium.org.ve/index.php/negotium/article/view/167 |
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