Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities

The paper aims to present instances of political communication during electoral processes carried out with new media tools. The high rate of Internet penetration and the spreading of social networks trigge-red the response on the part of political candidates, interested to reach their publics where...

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Bibliographic Details
Main Author:	Ileana Rotaru
Format:	Article
Language:	English
Published:	Expert Projects 2014-12-01
Series:	Sociologie Românească
Subjects:	online communication electoral campaign social media interactivity
Online Access:	https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/148

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spelling	doaj-1fd0be3ed3ad423e856894ba0567b1502020-11-25T03:06:07ZengExpert ProjectsSociologie Românească1220-53892668-14552014-12-01123Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activitiesIleana Rotaru0University of Reşiţa The paper aims to present instances of political communication during electoral processes carried out with new media tools. The high rate of Internet penetration and the spreading of social networks trigge-red the response on the part of political candidates, interested to reach their publics wherever possible. In addition, the development of e-democracy, e-governance and e-politics naturally produces effects in electoral processes. The 2012 parliamentary elections in Romania have as distinctive features the breakdown of constituencies into smaller units and the uninominal vote instead of the previously employed party lists. These features placed the burden of communication tasks on individual candidates, who had to resort to at least one web based communication channel during the campaign. The article is structured in ﬁve sections, as follows: the ﬁrst section is dedicated to presenting the context and tools of the study. The second section views the digital communication as the new frontier to conquer for political communicators. The third is dedicated to Romanian politicians and their Internet presence. The fourth section, which is the largest, places the 2012 parliamentary elections in Timis County under the microscope and highlights the choices of communication tools preferred by the candidates coming from the two political alliances that dominated the elections, the Social Liberal Union (USL) and the Right Romania Alliance (ARD). Finally, the concluding sections discusses further research to be carried in understanding how digital technologies shape the pillar of political communication in the years to come. https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/148online communicationelectoral campaignsocial mediainteractivity
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	Ileana Rotaru
spellingShingle	Ileana Rotaru Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities Sociologie Românească online communication electoral campaign social media interactivity
author_facet	Ileana Rotaru
author_sort	Ileana Rotaru
title	Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities
title_short	Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities
title_full	Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities
title_fullStr	Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities
title_full_unstemmed	Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities
title_sort	beyond “google-search”. students’ uses and gratifications of the internet within learning activities
publisher	Expert Projects
series	Sociologie Românească
issn	1220-5389 2668-1455
publishDate	2014-12-01
description	The paper aims to present instances of political communication during electoral processes carried out with new media tools. The high rate of Internet penetration and the spreading of social networks trigge-red the response on the part of political candidates, interested to reach their publics wherever possible. In addition, the development of e-democracy, e-governance and e-politics naturally produces effects in electoral processes. The 2012 parliamentary elections in Romania have as distinctive features the breakdown of constituencies into smaller units and the uninominal vote instead of the previously employed party lists. These features placed the burden of communication tasks on individual candidates, who had to resort to at least one web based communication channel during the campaign. The article is structured in ﬁve sections, as follows: the ﬁrst section is dedicated to presenting the context and tools of the study. The second section views the digital communication as the new frontier to conquer for political communicators. The third is dedicated to Romanian politicians and their Internet presence. The fourth section, which is the largest, places the 2012 parliamentary elections in Timis County under the microscope and highlights the choices of communication tools preferred by the candidates coming from the two political alliances that dominated the elections, the Social Liberal Union (USL) and the Right Romania Alliance (ARD). Finally, the concluding sections discusses further research to be carried in understanding how digital technologies shape the pillar of political communication in the years to come.
topic	online communication electoral campaign social media interactivity
url	https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/148
work_keys_str_mv	AT ileanarotaru beyondgooglesearchstudentsusesandgratificationsoftheinternetwithinlearningactivities
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Beyond “Google-Search”. Students’ uses and gratifications of the internet within learning activities

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