STRATEGI PEMASARAN KERIPIK PISANG DALAM RANGKA MENCAPAI KETAHANAN PANGAN DI KECAMATAN CILONGOK, KABUPATEN BANYUMAS

STRATEGI PEMASARAN KERIPIK PISANG DALAM RANGKA MENCAPAI KETAHANAN PANGAN DI KECAMATAN CILONGOK, KABUPATEN BANYUMAS

This research aim to make the banana chips marketting strategy formulation in Cilongok Region, Banyumas Regency.The location decided by purposive random sampling, and to decide the sampling of banana chips’s worker and retailer by simple random sampling that totaly 33 person. The methode that used t...

Full description

Bibliographic Details
Main Authors: DINDY DARMAWANTI PUTRI, ALTRI MULYANI, RATNA SATRIANI
Format: Article
Language:English
Published: Department of Agribusiness, Faculty of Agriculture, Universitas Sebelas Maret Surakarta 2021-02-01
Series:Sepa
Subjects:
marketing strategy, growth oriented strategy
Online Access:https://jurnal.uns.ac.id/sepa/article/view/48863

Similar Items

Similar Items