Pratiques d’amateurs en animation de communautés sur Facebook dans le domaine de la vitiviniculture
Activities related to the animation of online community links for professional purposes are diffusing into the sphere of small family businesses. This article analyzes beginner practises in community management of small viticulture businesses on Facebook. Our case study focuses on four winegrowers o...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Université du Québec à Montréal
2017-03-01
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| Series: | Communiquer |
| Subjects: | |
| Online Access: | http://journals.openedition.org/communiquer/2135 |