The Role of Marketing in Activating the Activities of Tourism Business Entities
The article substantiates the role of marketing in the development of the market of tourist services. The authors believe that the commercial success of the company in the tourism market significantly depends on the extent to which it can support the existing structure of the target needs of real an...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2020-11-01
|
| Series: | Bìznes Inform |
| Subjects: | |
| Online Access: | https://www.business-inform.net/export_pdf/business-inform-2020-11_0-pages-473_477.pdf |