The most influential countries in market orientation
The purpose of this article is to analyze the most productive and influential countries engaging in market orientation (MO) research between 1990 and 2016. This article shows the general trajectories of these countries, the relationships among them, and their research in the area of MO by analyzing...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2018-08-01
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Series: | International Journal of Engineering Business Management |
Online Access: | https://doi.org/10.1177/1847979017751484 |