BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING

The Internet is in full ascension and it offers a complex and exact online promotion instrument. 60 trillion web pages are currently indexed in the Google search engine. Each of these pages can offer an online promotion source. Once with Internet ascension more and more companies extend their busine...

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Bibliographic Details
Main Authors:	Florin-Alexandru LUCA, Constantin SASU, Geanina BUBĂSCU-MOSCALU
Format:	Article
Language:	fra
Published:	Romanian Foundation for Business Intelligence 2015-11-01
Series:	Management Intercultural
Subjects:	online banner internet advertising e-marketing
Online Access:	https://seaopenresearch.eu/Journals/articles/MI_34_24.pdf

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spelling	doaj-193afab24cf4493483884390b50be4402021-05-06T17:24:47ZfraRomanian Foundation for Business IntelligenceManagement Intercultural1454-99802015-11-01XVII34485492interc:y:2015:i:34:p:485-492BANNER AD, THE TOOL OF PERSUASION IN E-MARKETINGFlorin-Alexandru LUCA0Constantin SASU1Geanina BUBĂSCU-MOSCALU2 Economics and Marketing Department,”Gheorghe Asachi” Technical University, Iaşi ”Alexandru Ioan Cuza” University, Iaşi, România Doctoral School of Economics and Business Administration,”Alexandru Ioan Cuza” University, Iaşi The Internet is in full ascension and it offers a complex and exact online promotion instrument. 60 trillion web pages are currently indexed in the Google search engine. Each of these pages can offer an online promotion source. Once with Internet ascension more and more companies extend their business online. This study concerns a range of aspects which must be taken into account by the web marketers and developers once with the quick changes on the Internet. Being so dynamic and unpredictable, the Internet offers the hardest challenge for those who come with online promotion solutions. https://seaopenresearch.eu/Journals/articles/MI_34_24.pdf online bannerinternetadvertisinge-marketing
collection	DOAJ
language	fra
format	Article
sources	DOAJ
author	Florin-Alexandru LUCA Constantin SASU Geanina BUBĂSCU-MOSCALU
spellingShingle	Florin-Alexandru LUCA Constantin SASU Geanina BUBĂSCU-MOSCALU BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING Management Intercultural online banner internet advertising e-marketing
author_facet	Florin-Alexandru LUCA Constantin SASU Geanina BUBĂSCU-MOSCALU
author_sort	Florin-Alexandru LUCA
title	BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING
title_short	BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING
title_full	BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING
title_fullStr	BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING
title_full_unstemmed	BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING
title_sort	banner ad, the tool of persuasion in e-marketing
publisher	Romanian Foundation for Business Intelligence
series	Management Intercultural
issn	1454-9980
publishDate	2015-11-01
description	The Internet is in full ascension and it offers a complex and exact online promotion instrument. 60 trillion web pages are currently indexed in the Google search engine. Each of these pages can offer an online promotion source. Once with Internet ascension more and more companies extend their business online. This study concerns a range of aspects which must be taken into account by the web marketers and developers once with the quick changes on the Internet. Being so dynamic and unpredictable, the Internet offers the hardest challenge for those who come with online promotion solutions.
topic	online banner internet advertising e-marketing
url	https://seaopenresearch.eu/Journals/articles/MI_34_24.pdf
work_keys_str_mv	AT florinalexandruluca banneradthetoolofpersuasioninemarketing AT constantinsasu banneradthetoolofpersuasioninemarketing AT geaninabubascumoscalu banneradthetoolofpersuasioninemarketing
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BANNER AD, THE TOOL OF PERSUASION IN E-MARKETING

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