Diversificación de productos y segmentación de la demanda turística en la isla de La Palma: aplicaciones de cara a la política turística

The Canary Islands have traditionally been a destination for mass tourism, a fact that is not, however, necessarily incompatible with a growing trend towards segmentation in tourist markets. In fact, the experience of other traditional destinations, like the Balearic Islands, shows that the two tren...

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Bibliographic Details
Main Authors: Díaz Pérez, Flora M, Bethencourt Cejas, María Y., González Morales, Olga
Format: Article
Language:English
Published: Instituto de Investigación Social y Turismo 2003-01-01
Series:PASOS Revista de Turismo y Patrimonio Cultural
Subjects:
Online Access:http://www.pasosonline.org/Publicados/1203/PS070603.pdf