An Analytic Hierarchy Process Approach to Marketing Tools Selection for Science and Technology Parks
Research background: Several studies have highlighted the importance of the Science and Technology Parks (STPs) to economic development. The reputation and image of the STPs substantially contribute to the expansion of the parks, which in turn enhances the region’s innovation capacity and economic d...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2021-01-01
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| Series: | SHS Web of Conferences |
| Subjects: | |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2021/03/shsconf_glob20_02045.pdf |