Innovation Management: The Past, Present and Future of the Market

The paper presents aspects of innovation management, important issues based on literature and studies by Boston Consulting Group (USA). The case study lays on the survey made by BCG on 1500 subjects all over the world from all the industry sectors. The paper studies the importance of innovation mana...

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Bibliographic Details
Main Authors: Alecusan Ana Maria, Dimitrescu Andrei
Format: Article
Language:English
Published: Sciendo 2016-12-01
Series:Studies in Business and Economics
Subjects:
Online Access:https://doi.org/10.1515/sbe-2016-0041

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