Innovation Management: The Past, Present and Future of the Market
The paper presents aspects of innovation management, important issues based on literature and studies by Boston Consulting Group (USA). The case study lays on the survey made by BCG on 1500 subjects all over the world from all the industry sectors. The paper studies the importance of innovation mana...
Main Authors: | Alecusan Ana Maria, Dimitrescu Andrei |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2016-12-01
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Series: | Studies in Business and Economics |
Subjects: | |
Online Access: | https://doi.org/10.1515/sbe-2016-0041 |
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