Communicative characteristics of press-release as variety of Public Relations discourse
The article presents press-release in the context of its communicative characteristics (with examples in Spanish). The author proposes the definition of press-release and its communication model, as well as highlights each element's functional value. Among others, Roman Jacobson's concepti...
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Peoples’ Friendship University of Russia (RUDN University)
2008-06-01
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Series: | Polylinguality and Transcultural Practices |
Online Access: | http://journals.rudn.ru/polylinguality/article/viewFile/1749/1222 |
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doaj-11ca23c820f34cc5a1206e7f18b93fcd2020-11-24T21:54:43ZengPeoples’ Friendship University of Russia (RUDN University)Polylinguality and Transcultural Practices2618-897X2618-89882008-06-010261671749Communicative characteristics of press-release as variety of Public Relations discourseA V Tikhomirova0Moscow State UniversityThe article presents press-release in the context of its communicative characteristics (with examples in Spanish). The author proposes the definition of press-release and its communication model, as well as highlights each element's functional value. Among others, Roman Jacobson's conception is being considered.http://journals.rudn.ru/polylinguality/article/viewFile/1749/1222 |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
A V Tikhomirova |
spellingShingle |
A V Tikhomirova Communicative characteristics of press-release as variety of Public Relations discourse Polylinguality and Transcultural Practices |
author_facet |
A V Tikhomirova |
author_sort |
A V Tikhomirova |
title |
Communicative characteristics of press-release as variety of Public Relations discourse |
title_short |
Communicative characteristics of press-release as variety of Public Relations discourse |
title_full |
Communicative characteristics of press-release as variety of Public Relations discourse |
title_fullStr |
Communicative characteristics of press-release as variety of Public Relations discourse |
title_full_unstemmed |
Communicative characteristics of press-release as variety of Public Relations discourse |
title_sort |
communicative characteristics of press-release as variety of public relations discourse |
publisher |
Peoples’ Friendship University of Russia (RUDN University) |
series |
Polylinguality and Transcultural Practices |
issn |
2618-897X 2618-8988 |
publishDate |
2008-06-01 |
description |
The article presents press-release in the context of its communicative characteristics (with examples in Spanish). The author proposes the definition of press-release and its communication model, as well as highlights each element's functional value. Among others, Roman Jacobson's conception is being considered. |
url |
http://journals.rudn.ru/polylinguality/article/viewFile/1749/1222 |
work_keys_str_mv |
AT avtikhomirova communicativecharacteristicsofpressreleaseasvarietyofpublicrelationsdiscourse |
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1725866196835762176 |